Mrs keepa ABOUT Mrs. Keepa is a ready to wear brand co founded by French Egyptian designer Mariam Yeya and husband Bassel Komaty who goes by KEEPA. The pret-a-porter line made its mark in the fashion industry in May 2016 and since then has been captivating the audience with its contemporary and eclectic silhouettes. Sustainability is a key value to the brand. Materials used don’t follow seasonal trends, yet carefully selected for glamorous modern designs; giving…
Continue readingDIMA AYAD ABOUT Dubai-based Lebanese fashion designer Dima Ayad founded her bespoke label after noticing a gap in the market for fashion that was both forward-thinking and accessible. Established in 2010, her eponymous label represents designs that celebrate the female form, whether petite or a size 16. Voted as “Best Regional Designer” by Grazia Style Awards and selling in established retailers internationally, Ayad has made her mark across the Middle East and beyond. Her collections…
Continue readingLAMA JOUNI ABOUT Empowering femininity through functional and versatile design. Established in 2018 by the namesake lebanese designer, the brand reconsidered the capsule wardrobe, putting forth a dynamic and all- year-round collection pillared by the feminine silhouette.In early 2020, the ‘essentials series shaped the brand ethos, attributing is tops, dresses, trousers, and more to its cut-outs, wrap-around ties, and multi-strap designs.The series was designed to capture the delicate yet compellingly bold woman in her everyday…
Continue readingPRESSIAT – RTW AW23/24 Previous Next La Fédération de la Haute Couture et de la Mode – supported designer Pressiat unveiled his collection inspired by his belief that a woman is more alluring in clothes she is confident wearing. Vincent Garnier, the designer of Pressiat gave us pencil skirts with corset lacing burrowed from the burlesque codes along with the iconic trench in Vinyl, bar jackets, and twin set cardigans with punk bravery. Contrary to…
Continue readingLILO – RTW AW23/24 Previous Next Launched in 2022 A fashion-forward inclusive designer brand. LILO’s innovative design process exudes opulence, with daring and irresistibly effervescent silhouettes that accentuate the female form. Waving the spotlight on bold and vibrant cutting-edge design’s.Everything and every detail count’s at LILO. From the premiere vision, sketch, bespoke patterns, specialist fabrics and color, the brand is here to indulge, with not one boring piece in the house. A look-book filled with…
Continue readingLATE FOR WORK – rtw aw23/24 Previous Next LATE FOR WORK, an offbeat and creative vision of Youssef Drissi, the young Moroccan designer whose daring aesthetic reflects a joyous cynicism in the imperfections of society. This explosive and subversive mixture of shapes and cuts disrupts the dogma of corporatism in all aspects and wishes to embrace a way of life, where fundamentally nothing matters and where the purpose is to be in adequacy with one’s…
Continue readingKAROLINA’S KINGDOM – couture ss23 Previous Next Karolina’s Kingdom is a luxury pret-a-porter clothing and ready-made couture dress brand, founded in Spain, in 2019, by Elena Falcon. Inspired by her daughter, Karolina, who from an early age fell in love with her mother’s outfits, and wanted to look like her, Elena decided to start a line of evening “mother and daughter” couture gowns, and also a pret-a-porter line with some luxury couture touches. The idea was…
Continue readingVICTOR – rtw aw23/24 Previous Next Forward, luxuriant, pioneering and intensifying. The House of Victor introduces a whole new approach to fashion with an unconventional and contemporary twist. The House has re-defined fashion on numerous occasions they can count, having reinforced their position as one of the world’s most sought-after brands. Diverse, unconventional and daring-the products aim to represent the pinnacle of fine artisanal craftsmanship for their unsurpassed quality and compelling attention to detail. House…
Continue readingTEMMA PRASETIO – rtw aw23/24 Previous Next Temma Prasetio is a Menswear designer, founder and creative director of “by Temma Prasetio” through leading its apparel design, branding, marketing and public relations. His love in art and high appreciation of culture became the igniting flame to pursue fashion industry. As a graduate from “Instituto Di Moda Burgo”—the first fashion school in Indonesia from Milan, Italy—and majored in menswear collection, Temma has been actively involved in notable…
Continue readingThe whales – rtw aw23/24 Previous Next The Whales is a luxury fashion boutique founded by the talented young Emirati designer, Roudha Jamal, at the tender age of 15. With a passion for fashion and design, Roudha established The Whales as an expression of her unique journey and exceptional creativity. Each piece of clothing offered by The Whales is a reflection of Roudha’s creativity, hard work, and dedication to her craft. Roudha’s inspiration for The…
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